Jet2Holidays
Over the years I have helped design and concept various projects and gamification pieces for the UK-based airline. This has included massively successful social campaigns such as Easter Break, and the annual Advent Calendar giveaway - one which has seen a festive character I created baked and flown around the world.
Jet2’s Easter Break
To make up for any lost sales during the quieter periods of the year Jet2 often look towards gamification pieces to drive awareness and voucher redemptions. This time round I was tasked with the branding, visuals and animation of Easter Break - a virtual egg smash ‘em up spanning their many sub-brands.
Competition Promos
Elsewhere for Jet2 I have been kept busy creating promotional idents for their on-going social competitions and giveaways. In these two examples I animated previously static logos, giving them a big more oomph and energy where possible.
Jet2 VIBE Instagram Stickers
Meet Ms. Holi Days
Every great campaign needs a mascot, right? Holi Days is my very own creation who spanned multiple Christmas campaigns for a number of years. While designed originally for a quick appearance on a digital advent calendar, Jet2 loved her overall persona and ended up immortalising her in cookie form - only to be then taken around the world…
